LABRADA products are developed by an internal research and development team working with food scientists to ensure quality. Team LABRADA sample products in the making, and there is a particular emphasis on taste. The Labrada bars and shakes are past winners of the Gold Medal for Taste from the American Tasting Institute and the NNFA People's Choice Award. Labrada seal there products with a personal guarantee, and this trust between LABRADA and there customers has quickly established the brand as The Most Trusted Names in Sports Nutrition!™